Gentle Chelating Cleanser Shampoo: Achieve Softer, Shinier Hair with Our Brightening Formula

Discover our Gentle Brightening Shampoo—your go-to gentle chelating cleanser for softer, shinier hair. Here’s why it stands out:
  • Specially formulated to remove metals, chlorine, minerals, and product residue that can make blonde and highlighted hair look dull.
  • Reveals softer, shinier hair with each wash.
  • Color safe and suitable for all hair colors and types, including blondes and those with highlights.
  • Free from parabens, SLS & SLES sulfates, and Leaping Bunny Certified for cruelty-free assurance.
  • Easy to use: simply apply to wet hair, lather, and rinse thoroughly.
  • For best results, follow with our Brightening Powder and Gentle Brightening Conditioner.
Experience a brighter, more radiant look every time you wash!
FeatureGentle Brightening ShampooGentle Brightening Conditioner
PurposeRestoring shampoo for dull hair; removes metals, minerals, chlorine, and product residueRestoring conditioner for dull hair; removes metals, minerals, chlorine, and product residue
Key BenefitReveals softer, shinier hair; prevents dullness and brassinessLocks in moisture; leaves hair silky soft and shiny; helps prevent breakage and damage
Suitable ForDull hair, color maintenance, blondes, all hair colors and typesDull hair, color maintenance, blondes, all hair colors and types
Color SafeYesYes
Paraben FreeYesYes
SLS & SLES Sulfate FreeYesYes
Leaping Bunny CertifiedYesYes
Key IngredientsGentle Chelating Agent, Raspberry Seed ExtractTetrahexyldecyl Ascorbate (Vitamin C), Gentle Chelating Agent, Raspberry Seed Extract
How to UseApply to wet hair, lather, rinse thoroughly. Use as often as needed.Work through clean, damp hair, rinse thoroughly. Use after shampoo.
Price$28.00$28.00
SizeNot specifiedNot specified
Recommended PairingFollow with Brightening Powder and Gentle Brightening ConditionerUse after Gentle Brightening Shampoo and Brightening Powder
Return Policy30 day Return & Exchange Policy30 day Return & Exchange Policy
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