Purpose | Removes dulling metals, minerals, residue | Removes dulling minerals, metals, locks moisture | Neutralizes brassiness, enhances shine | Gradually lightens blonde hair, creates highlights |
Best For | Dull, blonde, highlighted, all hair types | Dull, blonde, highlighted, all hair types | Blonde, highlighted, silver hair | Light blonde hair, highlights, sunkissed effect |
Key Ingredients | Gentle Chelating Agent, Raspberry Seed Extract | Vitamin C, Gentle Chelating Agent, Raspberry Seed Extract | Acid Violet 43, deep conditioning agents | Hydrogen Peroxide, Lemon Juice, Violet Pigments |
Color Safe | Yes | Yes | Yes | Yes |
Paraben/Sulfate Free | Yes | Yes | Yes | Yes |
Leaping Bunny Certified | Yes | Yes | Yes | Yes |
How to Use | Lather on wet hair, rinse, use as needed | Work through clean, damp hair, rinse | Apply to clean, damp hair, leave 3–5 min, rinse | Brush onto targeted areas, activate with sun or blowdryer |
Main Benefit | Reveals softer, shinier hair | Silky soft, shiny, helps prevent breakage | Neutralizes yellow/brassy tones, boosts shine | Gradual lightening, precision highlights |
Suitable for Chemically Treated Hair | Yes | Yes | Yes | Yes |
Price | $28.00 | $28.00 | $38.00 | $28.00 |